From System Setup to a Standalone Brand Website
With a new sitemap, well-thought-out UX, strategic content, and a technical rollout, we transformed the existing TYPO3 instance into a clearly structured platform for Kermi Duschdesign’s product lineup.
The Task
Following its spin-off from the indoor climate division, Kermi Duschdesign faced the challenge of redefining its website as an independent and clearly structured platform. Although a dedicated TYPO3 instance already existed, the entire site architecture had to be reimagined. Our task included developing a clear sitemap, introducing well-organized category pages, and creating all relevant content to present the product portfolio - covering showers and faucets - in a clearer, more modern, and significantly more customer-friendly way.
Our Services
Our Services
01
User Experience
UX Audit
Discovery Workshops
Information Architecture
User journey wireframes
UX / UI Design
02
Content Strategy
Content audit
Content Strategy
Website Content
03
Development
Requirements Management
Technical Design
Technical setup
Technical Implementation
Concept for multi-language and internationalization
TYPO3
The Challenge
The website redesign took place in parallel with internal post-split processes, such as SAP decoupling and potential brand adjustments. Starting with a cloned TYPO3 instance, the goal was to establish a distinct digital identity—in terms of structure, content, and technology.
Our Solution
Conclusion
Despite the company’s ongoing restructuring, we have succeeded in paving the way for Kermi Duschdesign to establish an independent, customer-focused digital presence. Our UX and content services lay the foundation for a better user experience and optimized product presentation.
