Ein Screenshot zeigt die Homepage der neuen E-Plattform des ZVEH mit Serviceangeboten für B2B.

E-platform of the ZVEH

The electronic platform as the technological foundation of digital transformation.

The task

A cross-association web portal for the digitization of processes, marketing, services, and education and training

12 state associations, 330 guilds and the representation of the interests of 54,942 companies from the three trades of electrical engineering, information technology and electrical engineering: That is the Central Association of German Electrical and Information Technology Trades (ZVEH). We have been supporting the ZVEH in the further development of the "E-Platform" since 2008: The cross-association web portal is designed to provide a value-added offering for its association members, facilitate communication and interaction, and ensure a uniform digital presence.

You can see screenshots of the new configurators for website and advertising material.

website configurator

A graphic shows the web-to-print solution for the ZVEH website.

Web-to-print

A mobile view with advertising campaigns in chat format can be seen.

Campaigns

On display is a diagram for the central data storage of the platform.

Technical consulting

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You can see a screenshot of the newsletter tool as a service offer for users of the e-platform.

This is the e-platform

One infrastructure, 200 websites and numerous digital services for members: The cross-association web portal for the digitization of processes, marketing and services as well as education and training.

For the ZVEH, we create seamless networking and automation of processes within the complex association structure for all relevant target groups. As a multi-domain solution, it creates the basis for all websites of the entire association and 200 websites of member companies. The advantages when only one hosting infrastructure is needed? Optimized business processes and high cost efficiency.

With the web-to-print solution, the ZVEH also provides its members with a digital service for using the association's marketing material for their own advertising and marketing activities and customizing it for themselves. The intuitive usability enables effortless access to documents and images via an interface, as well as particularly easy individual configuration of advertising materials and subsequent production.

    Ad campaigns focus on a practical presentation of the advantages of the platform in the target groups' everyday working lives.

    Ein Chat-Verlauf veranschaulicht den Informations-Service, den eine Anmeldung beim Portal ermöglicht.

    The features of the web-to-print solution:

    • Bi-directional exchange of profile and access data
    • File management (images, templates…)
    • Easy editing of existing layout templates
    • Compliance with corporate design guidelines
    • Integrated ordering system
    Zu sehen ist der direkte Druck der erstellen Service-Unterlage aus dem neuen Portal heraus.

    The service platform "mein-ehandwerk.de" offers:

    • All information of the association organization
    • Display of relevant news according to individual user preferences
    • Databases
    • Digital marketing pool with advertising material for downloading
    Zu sehen ist das Informationsnagebot der verbandsübergreifenden Service-Plattform "Mein e-Handwerk"
    A schema shows centralized data storage for multiple sites with access control and functionality library

    Special Feature

    Website configurator as a modular system

    With this feature and service of the e-platform, member companies can create their own Internet presence in the professional design of the e-trade. According to the modular system, a website is created with various pre-structured templates and an extensive media selection that precisely meets individual requirements. Updates and extensions can be made at any time via the link to the e-platform.

    A scheme shows the particularly simple modular system of the website configurator.