Campana & Schott: Relaunch of the corporate website
State-of-the-art technology and intuitive user guidance: We transformed the website of the consulting company Campana & Schott into a real lead generation machine.
The task: Relaunch of the corporate website
Understand services, recognize know-how, get in touch: This website makes it as easy as possible for users.
The management and technology consultancy Campana & Schott is one of the top addresses for complex transformation projects. The company's reference list includes over 1,000 customers, including 32 DAX-listed corporations.
The problem: little of this expertise is visible on the company's previous website. Much of the content is already there, but it lacks the right focus. The site's CMS is outdated, and support has already expired.
The project in a nutshell
UX design and development hand in hand
The interplay of disciplines results in a website that sets standards. Technically state-of-the-art and precisely tailored to the needs of the target groups.
Who are the users of the website? With what goal do they visit the site and what questions do they have? Based on these guiding questions, we define different user personas together with Campana & Schott and develop specific user journeys. The goal: intuitive user guidance from entry to contact.
Our development team accompanies the relaunch of the Campana & Schott website from the very beginning. In this way, we ensure that every concept idea can actually be implemented technically.
The focus is on building a new CMS based on the latest version of TYPO3. Our developers also ensure the appropriate interface to the customer's CRM system. Contact data generated on the website is thus automatically transferred to the corresponding database.
SNK was the perfect partner to take our website to a new level - strategically, visually and technically. In addition, we appreciate the collaboration in the continuous development of our digital communication.Head of Marketing & Communications
The result: 800% more leads!
Newsletter sign-ups, downloads, completed contact forms - since the website went live, the number of inquiries generated has increased by 800% compared to the old website.