Branding. Graphic Design, Illustration for SAP Hybris´ annual Customer Engagement Event.
Our client of many years commissioned us with the planning and implementation of their annual partner and client event. The event, positioned as a kick-off for the coming year, was intended to make the concepts of e-commerce, digital marketing and CRM market exciting and thematically sustainable for the year ahead.
Under the slogan, "The Secret Art of Customer Engagement", the core theme was brought to life: a self-contained world in which both the brand narrative and the visual design merged seamslessly. This was made tangible for the visitors using a rich variety of custom images. The comprehensive design theme was implemented in the following channels:
We staged an unforgettable customer engagement event that presented the SAP Hybris brand in an unique and memorable way - Customer Engagement done right